Sell through us
Not ready for your own Singapore company? Sell through ours.
Setting up a Singapore entity is a real commitment. If you just want to start — a pop-up, an early test — you can sell through us as the seller of record for your Singapore sales, and skip the company for now.
How it works
- 1You consign the stock, we sell it. Your goods come to Singapore against a consignment agreement — we're the importer of record, so we file the import permit and pay the import GST. Title passes to us at the moment of retail sale, not when the box lands.
- 2We act as the seller of record for your Singapore sales. The transaction is legally ours — that's what removes the need for you to have an entity.
- 3You keep the brand, the pricing and the customer. We're the machine underneath — nothing customer-facing changes.
- 4We handle the seller-side paperwork: import permit, POS records, receipts, and the settlement statement.
- 5We settle after the event. Retail takings, minus the agreed margin and direct costs, remitted to you with a per-event statement you can reconcile against your own invoice and export declaration.
What you get
- ✓Start selling in Singapore without incorporating first
- ✓No nominee director, no corporate secretary, no S$3–4k setup
- ✓No Singapore bank account needed — we take the money, you get a settlement
- ✓Import handled — we're the importer of record and file the permit
- ✓Upgrade to your own entity whenever you're ready
What we need from you
- A consignment agreementOurs, reviewed by you — covers title, settlement, unsold stock and Incoterms
- Commercial invoice + packing listMatching your export declaration
- Wholesale valuesImport GST is charged on declared value — this is the basis, not your retail price
- Notified, correctly labelled productFor cosmetics and fragrance — non-negotiable, we can't sell what isn't legal to supply
- Your bank detailsFor settlement — see the note on getting the money home below
What this doesn't cover
- –It's for pop-ups and early sales. Once you move to marketplaces, the platforms require a local entity as seller — and at that point you want that entity to be yours, not ours.
- –You still need a Responsible Person for cosmetics. Being seller of record doesn't make an unnotified product legal — that's a separate service, and it comes first.
- –Import GST is a real cost. We pay 9% on the declared CIF value at the border. While we're GST-unregistered it's a sunk cost rather than a reclaimable one. Your own GST-registered entity could reclaim it — one reason the upgrade eventually pays.
- –We don't set your prices. You do — we'll tell you what we observed about price acceptance.
- –We aren't your tax adviser. The tax treatment of a consignment settlement is a matter for your own counsel.
How pricing works
An agreed margin on retail takings, set per brand and per event against the category, the volume and the work involved.
The honest bit: This is built for testing and early sales. Once you're scaling, your own Singapore entity usually works out better — and we'll tell you straight when you've hit that point.
Getting the money home properly. Indonesian rules require export proceeds to arrive through an Indonesian bank, carrying the right purpose code and referencing your invoice or export declaration, so the bank can tie the money to the export. Fintech rails can break that link — Wise and Airwallex typically pay out over local IDR rails, and your bank may not be able to tag the money as export proceeds against your declaration. For goods proceeds tied to an export declaration, a genuine SWIFT wire with the purpose code attached is cleaner. Ask your receiving bank for its current purpose-code table before the first settlement — one phone call, and it saves an awkward conversation later.
Get your own tax advice before the first settlement. How a consignment remittance is characterised on the Indonesian side is a question for your counsel, not for us. We can tell you how the paperwork is structured; we can't tell you how it will be treated, and any supplier who promises you a tax outcome is overreaching.
We're the seller, which means we carry the sale. Consumer obligations on the Singapore side sit with us. It also means the transaction record is ours, not yours — worth understanding if you care about owning customer data from day one.
Unsold stock usually stays in Singapore. Storage at a 3PL is almost always cheaper than return freight, particularly for fragrance where returns are DG-rated. Re-import relief exists but it's fiddly, and it works far better if the export was pre-declared as temporary.
The upgrade is the point. If this works, you should outgrow it. We'd rather tell you that early than keep you on an arrangement built for testing.
Questions we get
Does my brand name still appear?
Yes — on the product, the packaging, the signage, everything the customer sees. Seller of record is a legal position, not a branding one.
Who owns the customer?
Practically, you do — it's your brand they bought and your Instagram they follow. Legally the transaction is ours, which is worth knowing if you're building a customer database.
When should I switch to my own entity?
When you want marketplace access, when reclaimable import GST starts to matter at your volumes, or when you're notifying enough SKUs that being your own Responsible Person costs less. We'll flag it.
Can I do this for fashion?
Yes, and it's simpler — no notification step, so we can move much faster.
What if the pop-up goes badly?
We settle what sold, agree what happens to the stock, and give you a straight read on why. Stopping is a legitimate outcome.
Enquire
No obligation, no pitch deck — let's discuss the pricing.